Hello! I'm regina, (but most people call me Gina)

I've been in the trenches of the staffing profession for 20+ years at the corporate level in training, support, sales, and as a franchise owner.  

Whether it's blog posts, articles, case studies, newsletters, video scripts or training materials, I'll write engaging content for you. Content that answers the question in your reader's mind: "What's in it for me to do business with you?"

I deliver results - not excuses.

I’m fluent in English and a skilled editor for grammar, punctuation, and content flow. Some people even call me the "grammar cop." Imagine that! 

I'm also a storyteller. Why? Because facts tell, but stories sell. A case study is, in fact, a story that shares the true nature of the value  that your company provides for your clients and candidates.

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In my experience, I've found that if a company has a compelling story, such as consistent blog posts and a case study or two, your audience is more likely to want to do business with you. 

More about my experience.

BLOG and/or SOCIAL MEDIA POSTS: 

Blogging and social media posts are not just about writing posts. That's the least of your challenges. 

They're more about cultivating mutually beneficial relationships with an ever-growing and changing online readership and that's hard work. It's about generating more business without being sleazy or salesy.

Well maintained, consistent posting can increase traffic to your website by 30%. The most popular types are “how to” (77%), followed by Listicles (57%). 

Regularly updated posts will help keep your site at the top of the list in search engines because they love new content.

The well-crafted blog or social media post can provide the perfect forum to touch your audience, promote events, drive sales, and more.  

After all, you're in business to make money. Give your audience something of value on a consistent basis and you will make money.

EXISTING WEB COPY: 

I re-write current web pages, integrating key words and phrases in a smooth, logical flow so that your message is clear and can be found by search engines to obtain your desired results. Algorithms are changing all the time, so it's important to stay up-to-date. 

E-NEWSLETTERS:

I write client focused, benefit-inclusive articles, and news briefs designed to enhance your brand awareness and keep your name in front of your clients and potential clients. Newsletters are mainly used to share tips, news and specials. The best ones share helpful, useful content with a little promotion. Let's give them the valuable information they need in an easy-to-read format. 

CASE STUDIES:

Case studies are usually one to two pages. Includes one or more interviews with your client and can be posted on your website as a PDF as well as included in your newsletter.

EMAIL CAMPAIGNS:

Never underestimate the power of a great email campaign to keep your service top of mind with clients & prospects. I'll write them for you.

VIDEO SCRIPTS:

95% of marketers find that video helps improve viewers' understanding of their services. Need video scripts written to enhance your audience's engagement? I'll write them for you in a conversational style.

Rates vary based on scope of project.

REQUEST A QUOTE

Four simple steps to getting the content that helps you increase your business:

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1. Initially, we have a brief phone conversation to ensure we’re a good fit. It’s important to both of us that we discuss your company, your marketing goals, specific needs, and expected results.

2. We discuss your projects and time frame that will work for both of us.

3. I provide a project agreement with a quote and you provide a 50% deposit and signature in return.

4. I begin researching and writing the content that we have agreed to.

To get your questions answered, just hit the black button below.